The 10-Minute Website Audit: Would You Hire You?
Your website is often the very first impression someone has of your business. It is your digital handshake, your storefront, your “yep, I’m legit” moment. But here is the real question
Would you hire you if you landed on your own website right now?
If you are not sure, do not stress. Grab a coffee, set a timer for 10 minutes, and run through this quick DIY website audit. You will instantly see where your site shines and where it could use a glow-up.
1. The First 5 Seconds Test
Open your homepage. Without scrolling, can a new visitor answer these questions?
What do you do?
Who do you help?
How can they work with you?
If not, your headline or intro copy needs tightening. Keep it short, clear, and benefit-driven.
2. Check Your Navigation
Your menu should be clean and obvious. Stick to 4 to 6 main links such as Home, About, Services, Portfolio, Contact. Bonus points if there is a clear call-to-action button, like “Book Now” or “Shop.”
3. Audit Your Images
Are your photos crisp, high-quality, and consistent with your brand vibe? Or are they random stock shots that do not really represent you?
Good visuals equal instant credibility. Swap out anything blurry, outdated, or off-brand. Consistency in editing style also makes a big difference.
4. Read Your Call-to-Actions
Scroll through your pages. Are you clearly telling visitors what to do next? Examples include:
“Book a Call”
“Shop the Collection”
“Get Started”
If your CTAs are vague or missing altogether, you may be leaving potential clients hanging.
5. Add Social Proof
People trust people. Do you have testimonials, reviews, client logos, or case studies on your site? Even a short quote from a happy customer adds credibility and builds trust. If your site is missing social proof, it may feel incomplete.
6. Mobile Check
Pull your site up on your phone. Does it load quickly? Is the text easy to read? Are buttons big enough to tap?
Since most people browse on mobile first, your site must look great on a small screen or you could lose potential clients.
Final Thought
Your website does not have to be perfect, but it should make hiring you an easy yes. This 10-minute audit is your chance to see your site through fresh eyes and make a few tweaks that could mean more clicks, more leads, and more clients.
If you found any areas in this audit that need a little love, the good news is you do not have to start from scratch. Our professionally designed website templates are built to look polished right out of the box.
With the right template, a few smart tweaks, and the tips from this audit, your website will be ready to impress visitors.